The IET, in partnership with NISP CONNECT, invites you to its annual Prestige Lecture with Michael O'Hara, on 27 May at Northern Ireland Science Park. In the 20 plus years since the introduction of the first cell phones, we have now reached a staggering 7.4 billion mobile connections across the globe, and this will accelerate to reach 12 billion connections by 2020. This amazing technology revolution is transforming the way we work and play, in both the developed and developing worlds. Every device in our lives becomes instantly more powerful with the addition of mobile technology. Every application or service gains greater reach and traction when developed with a ‘mobile first’ approach. If it’s not optimized for mobile, it won’t succeed.
This talk will explore the amazing opportunity that mobile presents, highlight marketing as a key enabler for global success and offer thoughts on how Northern Ireland must embrace a ‘mobile first’ approach to generate a prosperous future for all.
Date: Wednesday 27 May
Time: 6.30pm for a Drinks Reception
7pm - Lecture
Venue: The Innovation Centre, Northern Ireland Science Park
Please register online.
ABOUT MICHAEL O'HARA
As Chief Marketing Officer for the GSMA, Michael O’Hara leads the GSMA’s global marketing and communications initiatives, including programme development and marketing for Mobile World Congress, the world’s leading B2B trade show in Barcelona, Spain.
Before joining the GSMA in 2008, Michael was the General Manager for Marketing and Industry Management for the Communications Sector at Microsoft. Prior to Microsoft, O’Hara served as the Chief Marketing Officer at Sonus Networks, a leading provider of carrier voice over IP (VoIP) solutions. Michael started his career at Nortel Networks in Monkstown, Northern Ireland, working at the company for 14 years, with his final role being Chief Marketing Officer for Europe.
Michael holds a degree in electrical and electronic engineering from the Queens University of Belfast, but subsequently realized that marketing is way more fun.